OUR STORY

Ana & Cha, the unique creation of a Parisian family business

It is in the heart of a family business specializing in jewelry since 1954 that Annaëlle and Charlotte have been evolving for several years. Based in the very center of the Parisian Marais, the house is historic and a pioneer in the market for precious costume jewelry. It designs, produces, and markets jewelry for big names while maintaining anonymity. In June 2019, these two women, passionate about jewelry and in love with fashion and trends, are ready to take on an ambitious challenge: to appropriate the exceptional know-how of the house and create a brand that addresses all women, accessible to all budgets, without compromising the exceptional quality of the jewelry. Following a "Little survey among friends...", launched during the summer of 2019 and conducted with 500 women of varied profiles, Annaëlle and Charlotte were able to better identify and understand your expectations regarding jewelry. Shortly after, the first creations of the young brand come to life... This is the beginning of Ana & Cha, the start of a crazy adventure that promises to be vibrant!

And today, the story continues by your side

Since the summer of 2020, Ana & Cha has been marketed at over 200 retailers across France and internationally. The brand now has more than 350 retailers.

A success that allowed us to launch our e-shop in July 2021, to be closer to you.

Annaëlle, Charlotte, Juliette, Cécile, Sanam, Romane, Lilas, Estelle-line… Today, it is an entire team of extraordinary women who daily animate the brand.

It is with this dream team, united around a single passion, that of jewelry, that we hope to continue this beautiful adventure by your side. By always offering you more gems with this dose of pep that resembles us!

The sparkling jewel of everyday life

Ana & Cha is the jewelry that feels good. The one you never take off, for a more colorful, joyful, sparkling everyday life!

We find ourselves wearing the jewelry as we please, the one we love, that we adore, tiring of it to better rediscover it. Like a simple pleasure, to live life, the REAL one!

This awakens our looks with tangy shades: quartz pink for the dreamers, aventurine green for the bold, or the turquoise of amazonite for the more eccentric.

A lovely way to affirm unique styles and moods by mixing colors and shapes.

Our commitments

On October 20th, we put on our sneakers and set off for the 27th edition of the Parisian Race, a 100% female sports and solidarity event! 15 motivated participants in the Ana&Cha team 7 km of running in the heart of Paris A beautiful cause supported: Sport in the City And of course… our favorite jewelry always with us! A moment filled with energy, sharing, and good humor, reflecting the values of Ana&Cha.

The Mantra ANA&CHA

At Ana & Cha, we are dedicated to revealing the sunny woman that lies within each of us through colorful and sparkling jewelry. Our mission? To bring a touch of joy, boldness, and light to all the Ana & Cha Girls every day!

Each of our collections is thoughtfully and lovingly designed to create worlds that reflect you: joyful, bold, and vibrant 🍒

And since we never do things by halves, we've put together a Self Love playlist 100% empowerment & good vibes, designed to bring a touch of pep in the Ana & Cha way to your daily life.

PLAYLIST 100% SELFLOVE

So let's go!

We love ourselves,

We feel beautiful,

We feel free

By wearing what sings to us

And this day after day. 

See you soon,

Ana & Cha